Sustainable revenue: How European premium publishers turned to e-commerce
Tuesday 19 May, 15.00 hrs Brussels time InStyle has used e-commerce to create an award winning business model that regularly outperforms advertising and affiliate marketing. In this webinar, Tipser founder Axel Wolrath will take you through the steps of how InStyle developed their concept and how it has helped them carry through times when advertising revenues are in decline.
Dow Jones on opportunities and challenges for publishers in lockdown
Thursday 21 May, 15.00 hrs Brussels time The post lockdown or intermittent lockdown world will provide a blend of challenges and opportunities for media organisations. Many long-held business assumptions, strategies and product offerings will require re-evaluation and thought. Success through partnerships will also provide businesses with opportunities to evolve as ‘the new normal’ takes shape. Join FIPP President and CEO James Hewes and three senior Dow Jones executives to discuss some of the work they have been doing to adapt to the changing media landscape.